Born out of the founders' obsession with LA subcultures, such as hardcore, skateboarding and punk The Hundreds have often produced anti-establishment style graphics in keeping with their founding ethos - to fill a void in what was an otherwise diluted graphic goods market at the time. Enter streetwear.
The latest Holiday season from The Hundreds is sure to delight long term fans as well as enthuse the newer generation.
Stand out pieces such as the Fight back Hoody and T Shirt, carrying their hardcore-esque, chain breaking, graphics and the instructive Fight Back slogan that we have seen over a number of seasons now, echo the era that The Hundreds began. With artwork that would not be out of place among DIY zines and show flyers, printed on heavyweight Champion blanks, this is one for the nostalgic heads.
Other items in the collection inspire feelings of a time gone by in streetwear. The Hundreds Peck Crewneck with it's hooped velour cloth and bubble font looks as if it has stepped straight out of the early 00's.
Among these hero pieces are the brands Rich Hoody. A premium cut and sew piece in 100% cotton with neat embroidery on the chest, these are more than your every day hoody.
The entire Holiday 2019 collection from The Hundreds is available online at The Chimp Store now.