Here at The Chimp Store we have a deep rooted appreciation of every facet of the space in which we operate. Having been life long fans of the brands we stock and the culture surrounding them, before terms such as streetwear had become common place, it was this love that sparked the idea that became The Chimp Store over 20 years ago.
In the past we have offered, and continue to offer, a range of basic staples such as heavyweight sweats and premium cotton t shirts, which many of our customers update their wardrobes with on a regular basis.
We are pleased to present the natural next step into the development of our in house CHIMP brand. Working collaboratively, The Chimp Store team came together to produce a range of graphic goods under the CHIMP brand that reflects our long standing appreciation of what is now known as streetwear culture.
Taking a more graphic lead approach than previous seasons, the collection plays on topical discussion points, communicating them through accessible imagery and playful slogans. Stepping away from CHIMP branding, but still packed full of our DNA, we hope this range of goods evokes a level of nostalgia for those who have been in this as long as we have, whilst to those we may be new to, we're pleased to introduce you to the CHIMP brand.
Across a range of heavyweight hoodies and premium cotton t shirts, the full CHIMP SS20 collection is available now. All that's left to do is pick your favourite.